How Often Should You Post on Social Media?

I wish I had a nickel for every time someone asks me this question. The answer is not the same for everyone. The most important thing about social media is consistency. That means it's better to post once every week without fail than it is to post three times a day for two weeks, then disappear for a month until you post again. Two tricks I recommend if you're having trouble staying consistent: 1) Use a post scheduling tool like Meta Planner or Hootsuite, or 2) Add a weekly event or task to your calendar to remind you to post.